Eladoce, a skincare brand rooted in the purity of nature, approached MIC with a clear mission: to create an identity that visually affirms their commitment to ingredients derived solely from plants and minerals.

We embraced their "green philosophy" as the core of our design strategy, moving beyond a literal logo to build a cohesive natural aesthetic. The centerpiece is a clean, modern wordmark set in a balanced sans-serif typeface, chosen to reflect clarity and honesty. Within it, the letter "O" is subtly transformed into a stylized leaf or plant, a graceful nod to the botanical essence of every formulation.

This organic detail is framed within a simple, sturdy box a symbol of the brand's stability, reliability, and uncompromised quality. A soft, muted sea green completes the identity, reinforcing the connection to nature and purity.

To extend this vision across touchpoints, we developed a complementary branding pattern for packaging and merchandising, ensuring every product tells a story of clean, conscious care. The result is an identity that doesn’t just say "natural" it quietly, confidently grows from the very idea.